Metrics that matter: how to measure what actually drives sales enablement success

What this means for your job search: Interviewers will expect you to articulate how your work directly contributes to the company's strategic goals and how you would measure that impact. Be prepared to discuss specific KPIs or outcomes you've driven, connecting them to the broader business value and organizational purpose. How to co-design sales enablement metrics with leadership and anchor at least one KPI to your organization's purpose, with examples from KPMG.